Case Overview
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Top 10 Mobile Game — Hundreds of Thousands of Monthly Installs

Using CPI + CPE combined campaigns, achieved hundreds of thousands of real installs in the first month. 7-day retention improved from 25% to 35% after CPE optimization. 30-day LTV grew significantly.

🛍️

Cross-Border E-Commerce Platform — Dramatic CAC Reduction

CPS cashback Offers reduced first-purchase CAC by 40%. Repurchase rate rose to 28%. Long-term user value increased notably with optimized budget efficiency.

🏦

Leading Securities App — Stable Monthly User Acquisition

CPA model targeted 25-45 age investors, delivering tens of thousands of verified account openings monthly. 92% valid user rate after anti-fraud filtering.

📚

Online English Brand — Lead Cost Significantly Optimized

CPL model collected trial lesson applications. Effective lead cost reduced by over 50% vs traditional SEM channels. Full-funnel CPA tracking from trial to paid conversion.

🎫

AI Subscription Tool — Paid Conversion Rate Steadily Rising

CPS pay-per-sale model with full-funnel tracking from free trial to paid subscription. Monthly paying users grew several-fold with annual subscription share rising.

🚗

Ride-Hailing Platform — Rapid Cold Start in New Cities

CPA first-order billing combined with LBS targeting, rapidly completed cold starts in new cities — CAC only 60% of other channels, with stable 45%+ second-month retention.

案例对比

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